The DomiSearch journal

Field notes from the AI search era.

Playbooks, research and opinion from the team - on AEO, SEO, Google Ads and what's coming next.

Google Ads for SaaS Startups: The Complete Strategy Guide to Audits, Keywords, CRO, and AI-Powered Scaling

A complete framework for SaaS founders running Google Ads - covering audits, intent-driven keyword research, five-tier campaign architecture, CRO across the trial funnel, and AI-powered scaling from £5K to £50K+ monthly.

11 April 2026·Ben Martland

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AEOLocal SEO

How Local Service Businesses Can Get Cited in AI Search

Local service businesses get cited by AI when their Google Business Profile is complete, schema is clean, reviews are detailed, and service pages answer real customer questions directly. Here's how to become the business AI recommends.

10 April 20266 min read

AEOAI Search

How to Gain a Competitive Edge by Becoming the Answer for AI

Traditional SEO is about ranking in a list. AEO is about being the answer AI chooses. Here's how being cited by AI compresses buying decisions and compounds brand authority - even without a click.

22 December 20255 min read

AEOAI Search

How Generative SEO Builds Thought Leadership for B2B Brands

Generative Engine Optimisation reshapes how B2B brands build authority - not through rankings, but by becoming the source AI systems cite. Here's the framework, archetypes and flywheel that make it work.

22 December 20258 min read

AEOAI Search

What is AEO?

AEO (Answer Engine Optimisation) is the process of shaping content so AI systems like ChatGPT, Google AI Overviews, Perplexity, Gemini and voice assistants choose your information as the most direct, trustworthy answer to a user's question.

12 October 20256 min read

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